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Selling to the C-Suite |
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Download Standalone
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Downloads: |
917 |
File Size: |
1776 kB |
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Publisher: |
McGraw-Hill Professional |
Limitations: |
Free Preview, $27.95 to buy |
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Date Uploaded: |
Saturday, February 05, 2011 |
License: |
USD $27.95 |
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PUBLISHER: |
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View In Browser
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Download Standalone
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To view the Standalone version, you require the installation of the small file size DNL Reader. To get the DNL Reader, click the "Get DNL Reader" button:
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McGraw-Hill Professional |
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EBROCHURE DESCRIPTION: |
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It’s the goal of every salesperson: getting access to senior client executives—the C-Level decision makers responsible for approving top-dollar deals. Selling to the C-Suite is the first book that reveals how to land those career-making sales in the words of CEOs themselves!
With 60 years of combined experience selling to corporations around the world, Nicholas A.C. Read and Stephen J. Bistritz , Ed.D., conducted in-depth interviews with executive- level decision makers of more than 500 organizations. One thing they learned might surprise you: leaders at the highest corporate levels don’t avoid sales pitches; in fact, they welcome them—provided the salesperson approaches them the right way. Inside this invaluable book, CEOs reveal exactly which sales techniques they find most effective, as well as those you should avoid.
Selling to the C-Suite provides all the insight you need to:
* Gain access to executives
* Establish trust and credibility
* Leverage relationships
* Create value at the executive level
It also reveals when executives personally enter the buying process and sheds light on what role they play.
Selling to the C-Suite provides field-tested techniques to put you well ahead of thecompetition when it comes to making those multimillion-dollar sales you never thought possible. |
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PUBLISHER'S WEB SITE: |
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McGraw-Hill Professional
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McGraw-Hill Professional helps individuals excel in their lives, occupations, and interests by providing essential information and expert guidance through its five core publishing programs:
McGraw-Hill Business, a global leader in management, investing, leadership, and personal finance.
McGraw-Hill Medical, publisher of Harrison's, the world's number one medical textbook and the leader in references for practitioners and medical students.
McGraw-Hill Education, the trusted authority in raising student achievement with comprehensive test-prep, study guides, language instruction, and dictionaries.
McGraw-Hill Technical, the industry benchmark for science, engineering, computing, and construction references.
McGraw-Hill Consumer, publisher of non-fiction titles on a wide array of interests, from breakthroughs in health, self-help, and parenting, to sports, outdoor, and boating books. Publishing partnerships include Harvard Medical School, and Standard we are the distributor of American Diabetes Association, American Cancer Society books, Entrepreneur Press, and Teach Yourself. |
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AUTHOR: |
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Nicholas A.C. Read and Dr. Stephen J. Bistritz |
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RELATED: |
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nicholas a.c. read and dr. stephen j. bistritz ebook book buy ebooks books e-books dnl ebook dnl ebooks dnl books dnl format download free preview business economics marketing general the mcgraw-hill companies publisher |
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