 |
|
Total eBrochure Downloads | So far this week 30132 | Last week 46864 |
|
 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
| |
Why Killer Products Don't Sell |
|
|
|
|
View In Browser
|
|
Download Standalone
|
 |
|
To view the Standalone version, you require the installation of the small file size DNL Reader. To get the DNL Reader, click the "Get DNL Reader" button. |
|
|
|
|
| |
Downloads: |
863 |
File Size: |
1083 kB |
|
Publisher: |
Wiley & Co |
Limitations: |
Free Preview, $29.95 to buy |
|
Date Uploaded: |
Tuesday, February 08, 2011 |
License: |
USD $29.95 |
|
|
|
|
|
|
|
| |
PUBLISHER: |
|
|
|
|
View In Browser
|
|
Download Standalone
|
To view the Standalone version, you require the installation of the small file size DNL Reader. To get the DNL Reader, click the "Get DNL Reader" button:
|
|
|
|
|
Wiley & Co |
|
EBROCHURE DESCRIPTION: |
|
Coming from conversations with executive teams of technology companies, venture capitalists, and M&A advisers, the insights contained in Why Killer Products Don?t Sell are gold dust. First the book lays bare the claim that sales is sales is sales. It exposes the 4 very different ?Buying Cultures? and how they should be approached: Value Offered, Value Added, Value Created, and Value Captured. But it also gives a proven methodology for assessing a company?s product mix (?offering? vs ?buying culture?), and a transformation approach to optimize sales and improve competitiveness. |
|
PUBLISHER'S WEB SITE: |
|
Wiley & Co
|
|
Wiley's Scientific, Technical, Medical, and Scholarly (STMS) business, also known as Wiley-Blackwell, serves the world's research and scholarly communities, and is the largest publisher for professional and scholarly societies. Wiley-Blackwell's programs encompass journals, books, major reference works, databases, and laboratory manuals, offered in print and electronically. Through Wiley InterScience, we provide online access to a broad range of STMS content through licensing agreements.
Our Professional/Trade (P/T) business serves professionals and consumers alike, producing books, subscription content, and information services, in all media, in targeted categories. Our portfolio of global brands includes For Dummies, Frommer's, Betty Crocker, Pillsbury, CliffsNotes, Webster's New World, J.K. Lasser, Jossey-Bass, Pfeiffer, and Sybex. Subject areas include business, technology, architecture, professional culinary, psychology, education, travel, health, religion, consumer reference, pets, and general interest.
Wiley Higher Education serves undergraduate, graduate, and advanced placement students, lifelong learners, and, in Australia, secondary school students. We publish educational materials in all media, notably through WileyPLUS, our integrated online suite of teaching and learning resources. Our programs target the sciences, engineering, computer science, mathematics, business and accounting, statistics, geography, hospitality and the culinary arts, education, psychology, and modern languages. |
|
|
|
AUTHOR: |
|
Ian Gotts and Dominic Rowsell |
|
|
|
RELATED: |
|
ian gotts and dominic rowsell ebook book buy ebooks books e-books dnl ebook dnl ebooks dnl books dnl format download free preview business economics decision-making problem solving john wiley sons john wiley sons |
|
|
|
|
|
|
|
|
|
|
|
| Welcome to eBrochures.com |
| eBrochures.com features a wide range of electronic eBrochures from a range of Publishers. You can search eBrochures by keywords, eBrochure titles, search for eBrochures by pre-selected categories and sub-categories, or you can search for eBrochures from selected countries, states and cities.
|
| |
| Join Project eBook |
| Help us populate the world with user friendly eBooks by helping us to convert out of copyright ebooks in to the 3D page turning DNL format. |
| Click here to join |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
